Bringing together sport and community
The third edition of the NEOM Beach Games has wrapped up after an incredible year of world-class sport in Saudi Arabia. Taking place over four weeks throughout the month of November, the Games brought together over 1,000 athletes and officials from 45 different countries to compete across six international sports, including the supertri series finale, FIBA 3×3 World Tour, NEOM Beach Soccer Cup, NEOM IFSC Masters, NEOM TITAN Desert, and the World Aquatics Open Water Swimming World Cup season finale.
Our Middle East teams were on hand to help make this year’s Games truly unforgettable by engaging local fans and VIPs, delivering regional marcomms and media, and hosting community sporting activations.
Here’s to another successful season of sport in NEOM. Check out the video below to see a recap of the four weeks!